Comments on: How To Use Offsets In your Marketing http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/ Green & Sustainable Business Ventures: For Entrepreneurs & Investors Wed, 08 Feb 2012 18:59:21 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Compensation carbone ? Un bon outil marketing ! | GreenUnivers http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-13442 Compensation carbone ? Un bon outil marketing ! | GreenUnivers Sun, 25 Jan 2009 17:25:57 +0000 http://ecopreneurist.com/?p=641#comment-13442 [...] à l’intégralité de son analyse ici (en [...] [...] à l’intégralité de son analyse ici (en [...]

]]> By: Educating consumers on carbon consumption : The Inspired Economist http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-12981 Educating consumers on carbon consumption : The Inspired Economist Wed, 14 Jan 2009 23:38:16 +0000 http://ecopreneurist.com/?p=641#comment-12981 [...] thinking about their overall impact on the planet and to date this has been handled mostly through marketing efforts.  “Green” labels help consumers attach eco-relevancy but then we need to evolve beyond [...] [...] thinking about their overall impact on the planet and to date this has been handled mostly through marketing efforts.  “Green” labels help consumers attach eco-relevancy but then we need to evolve beyond [...]

]]> By: Are Retail Carbon Offsets Working? : Ecopreneurist http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-10102 Are Retail Carbon Offsets Working? : Ecopreneurist Wed, 12 Nov 2008 14:50:41 +0000 http://ecopreneurist.com/?p=641#comment-10102 [...] with investments in two offset companies.  But, you still don’t hear too much about retail carbon offset efforts, beyond voluntary add-on programs for airline and rental car companies.  TerraPass, a [...] [...] with investments in two offset companies.  But, you still don’t hear too much about retail carbon offset efforts, beyond voluntary add-on programs for airline and rental car companies.  TerraPass, a [...]

]]> By: Making Carbon Offsets Actually Work. Affordably. : Ecopreneurist http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-8804 Making Carbon Offsets Actually Work. Affordably. : Ecopreneurist Thu, 16 Oct 2008 19:57:49 +0000 http://ecopreneurist.com/?p=641#comment-8804 [...] How To Use Offsets In Your Marketing - Ecopreneurist [...] [...] How To Use Offsets In Your Marketing – Ecopreneurist [...]

]]> By: Jennifer Kaplan http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-6644 Jennifer Kaplan Tue, 09 Sep 2008 13:22:12 +0000 http://ecopreneurist.com/?p=641#comment-6644 Thanks, Ben. Looks like a terrific site. For US businesses, the link seems to be: http://www.clear-offset.com/index.php?c=USD Thanks, Ben. Looks like a terrific site. For US businesses, the link seems to be:

http://www.clear-offset.com/index.php?c=USD

]]> By: Ben Hedley http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-6642 Ben Hedley Tue, 09 Sep 2008 12:40:21 +0000 http://ecopreneurist.com/?p=641#comment-6642 Jennifer, You mention that it's not always clear how the CO2 footprint is calculated - well I'm not sure if it's of any use by we have put a downloadable (and very sophisticated if we do say so ourselves) calculator for any business on the web. Its free to keep, use and pass on to others. http://www.clear-offset.com/img/pdf/Clear%20Business%20Footprint%20Audit-1.xls It's an excel spreadsheet using UK Government / DEFRA approved factors for calculation. We thought it would be the best way of letting people calculate their footprint and so they can figure out how to reduce it. We'd be interested to know what you think! Regards, Ben www.clear-offset.com Jennifer,

You mention that it’s not always clear how the CO2 footprint is calculated – well I’m not sure if it’s of any use by we have put a downloadable (and very sophisticated if we do say so ourselves) calculator for any business on the web. Its free to keep, use and pass on to others.

http://www.clear-offset.com/img/pdf/Clear%20Business%20Footprint%20Audit-1.xls

It’s an excel spreadsheet using UK Government / DEFRA approved factors for calculation.

We thought it would be the best way of letting people calculate their footprint and so they can figure out how to reduce it. We’d be interested to know what you think!

Regards,

Ben
http://www.clear-offset.com

]]> By: Jennifer Kaplan http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-6597 Jennifer Kaplan Mon, 08 Sep 2008 20:24:22 +0000 http://ecopreneurist.com/?p=641#comment-6597 Thanks, Rebecca! Thanks, Rebecca!

]]> By: Rebecca http://ecopreneurist.com/2008/09/08/how-to-use-offsets-in-your-marketing/comment-page-1/#comment-6596 Rebecca Mon, 08 Sep 2008 19:52:00 +0000 http://ecopreneurist.com/?p=641#comment-6596 Cono Sur Wines offset their deliveries through an organization called The CarbonNeutral Company. Cono Sur Wines offset their deliveries through an organization called The CarbonNeutral Company.

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