Incite / Insight Event on Green Design in Chicago
AIGA Chicago is organizing an event called Incite / Insight 2008: Responsible Design 101, November 20 in Chicago that addresses the significance of green design. AIGA, the professional association for design, is the oldest and largest professional membership organization for graphic & communications design. The organization has been at the forefront of promoting the shift to sustainable design practices through their Center for Sustainable Design.
Green business owners are realizing that green marketing and design is a business asset that’s here to stay as momentum in the green movement builds. The graphic design industry is responding by opening more and more dialogues about sustainability and greening their practices. In this vein, Incite / Insight 2008 in Chicago focuses on the importance of green design.
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Incite / Insight is an opportunity for Chicago designers to hear insights into a specific arena of design, inciting thought, discussion and new ideas. This year, Melanie Wiesenthal and Peter Fine will address the significance of green design and the role that it plays in our society. The two are cowriting/designing a book on sustainable graphic design and packaging that is due out in 2010. Both speakers are grounded in the practice of eco-graphics and working hard to make it the norm rather than just another option. Eric Benson, a member of the AIGA Center for Sustainable Design Task Force and an Assistant Professor of Graphic Design at the University of Illinois at Urbana-Champaign, is the moderator for this event. Learn how and why to incorporate green design into your design process.
Presenters are experienced eco-designers who will discuss their experience with green design and its impact. Melanie Wiesenthal is art director for Martha Stewart Living Omnimedia and adjunct professor at the Parsons School of Design. Peter Fine is an assistant professor of Graphic Design at New Mexico State University. The presentation is Thursday, November 20, 2008 at the Alliance Francaise at 54 W Chicago Ave, Chicago, IL, starting at 6pm. Register with AIGA Chicago, and be a part of the green design revolution!
Image: Logo design by Firebelly Design, Chicago, IL. Thanks to Eric Benson for providing image and information for this article.
I think it’s cool that an event like this is being held in Chicago. Mayor Daley has always put environmental concerns high on his priority list and events like this will only help to make Chicago greener.