The Call of the (Green) Entrepreneur

Bad economy got you down? If you’re looking for some inspiration, this trailer for a new documentary might just do the trick. Often down economy’s are the best time to start a new business -especially a green one.

Greenbiz.com gives a few:

According to McKinsey: “most companies in most sectors have profitable opportunities to save money by cutting energy consumption and gas emissions. Our studies indicate that a lot of companies can reduce them by 20 to 50 percent.”

Indeed, just because times are tough doesn’t mean customers have altered their behavior. Particularly when times are hard, they still want to see companies doing the right thing, environmentally, economically and socially.

Then there’s regulation. Recession or no recession, governments worldwide have plans to introduce low carbon legislation

… a recent Boston Consulting Group report looking at the world’s top 50 innovative companies noted that they tend to develop more during a recession, rather than scaling back on creativity.

All cheered up now?

Repost this article

Trackbacks

  1. [...] This story contains additional media. Click here to view the media. [...]

Speak Your Mind

*