Green & Sustainable Business Ventures: For Entrepreneurs & Investors
No, there will be no ‘eco fatigue’ in 2009, mainly because it’s hard to ignore or to dismiss the mind-boggling fortunes (and the accompanying power shifts and reductions in pollution) that are in store for those who figure out how to get the world off its addiction to oil and coal. Which means a steady stream of eco sub-trends.
We wrote about Gemline’s online green site with its virtual catalog. Well Debco has gone one better (make that three better) and posted three vitual catalogs, their 2008 GIFT BOOK, MAIN CATALOGUE, and GREEN BOOK. Looks like this is the way things are head in 2009, less paper printing, less gas used in shipping, so good for Debco.
Websites are an often-overlooked green way of promoting your business. Instead of printing brochures and other literature, you can just send people to your website. If you don’t already have a website for your business, you should make it one of your New Year’s resolutions to create one in 2009. Luckily, building a website for your green business really isn’t as hard as you may think, even if you don’t know HTML and rarely use computers.
It used to be that people exchanged handwritten greetings during the holidays. Not so much anymore. Sending commercially printed holiday cards is a relatively new concept that began in London in 1834 and it really caught on. About 2 billion holidays cards are sent every year, making Christmas the largest card-sending occasion in the United [...]
As with anything, there are two sides of that coin. For consignment stores, it’s a bonanza, as consumers look at second-hand goods as a way to continue to fulfill their needs while cutting spending substantially. Those ecopreneurs who decided they wanted to make money by recycling used clothing, sporting goods, printer cartridges, or any number of other goods, the weather is warm and sunny, and the gods of industry are smiling upon them.
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