Comments on: Give Customers a Choice to Buy Green? Or Just Force the Issue? http://ecopreneurist.com/2009/02/12/give-customers-a-choice-to-buy-green-or-just-force-the-issue/ Green & Sustainable Business Ventures: For Entrepreneurs & Investors Thu, 24 May 2012 14:45:07 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Kate http://ecopreneurist.com/2009/02/12/give-customers-a-choice-to-buy-green-or-just-force-the-issue/comment-page-1/#comment-14657 Kate Thu, 12 Feb 2009 20:56:38 +0000 http://ecopreneurist.com/?p=1307#comment-14657 I like what was said about how you should ask a company with a new green product line if their other products are toxic...that is a really great point. I hope that we are making a shift to more green product lines and less toxic ones. Many large corporations would probably die if they stopped making all of their non-green products, but they could do it gradually. I am sure Clorox may have some of the same customers it did before with their new green line, however if they increase the price or decrease the quantity sold in comparison to their non-green products, that is a nice increase in revenue. I don't mind companies doing that if its a green product. The more they profit off of the green products, the more green product lines they will start, and that is one way this green revolution will evolve. Thank you for the great post! I like what was said about how you should ask a company with a new green product line if their other products are toxic…that is a really great point.

I hope that we are making a shift to more green product lines and less toxic ones. Many large corporations would probably die if they stopped making all of their non-green products, but they could do it gradually.

I am sure Clorox may have some of the same customers it did before with their new green line, however if they increase the price or decrease the quantity sold in comparison to their non-green products, that is a nice increase in revenue. I don’t mind companies doing that if its a green product. The more they profit off of the green products, the more green product lines they will start, and that is one way this green revolution will evolve.

Thank you for the great post!

]]> By: John Simonetta http://ecopreneurist.com/2009/02/12/give-customers-a-choice-to-buy-green-or-just-force-the-issue/comment-page-1/#comment-14655 John Simonetta Thu, 12 Feb 2009 20:42:48 +0000 http://ecopreneurist.com/?p=1307#comment-14655 For us we always ask the same questions of all promotional item clients. What is your budget? Who is your audience? When is your event/in-hands date? Then - if we are not talking to a eco focused company - we ask, Do you want to go green? For us in the promo industry, when looking at items of quality there is very little price difference between traditional and green promo items. With the cheap stuff yes, cheap stuff made from bad materials is cheaper, but for the quality items, like a nice 100% cotton dress shirt and a nice 100% eco bamboo cotton dress shirt the pricing is the same. So for more and more of our clients green is just a choice, and honestly if the pricing is the same, most opt for a green option. For us we always ask the same questions of all promotional item clients. What is your budget? Who is your audience? When is your event/in-hands date?

Then – if we are not talking to a eco focused company – we ask, Do you want to go green?

For us in the promo industry, when looking at items of quality there is very little price difference between traditional and green promo items.

With the cheap stuff yes, cheap stuff made from bad materials is cheaper, but for the quality items, like a nice 100% cotton dress shirt and a nice 100% eco bamboo cotton dress shirt the pricing is the same.

So for more and more of our clients green is just a choice, and honestly if the pricing is the same, most opt for a green option.

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