Color Comes to Organic Shirts

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For a while it seemed that 100% organic cotton shirts came in one color: Natural. Well that is certainly changing, for both plain t-shirts and polos. Here are two brands I would recommend to Ecopreneurists doing apparel.

Encouraging Reuse over Recycling in the Building Industry

CMDepot Logo

The path recycling has taken over the past couple of decades has been a promising one.  Inroads into the consumer market have been tremendously successful with recycling programs in many cities across the country.  For one of the country’s largest industries however, the construction industry, there is a lot of room for improvement. Construction projects [...]

Sustainability at Sierra-at-Tahoe Ski Resort

Clint Eastwood’s iconic Dirty Harry character uttered “A man’s got to know his limitations” but can say the same thing about the Green progress of a company? In the case of the smaller and less capitalized Lake Tahoe ski resort Sierra-at-Tahoe Resort we looked at skied, snowboarded, walked, and peeked around at what Green goings [...]

Cause Marketing Hits The Small Screen – Viacom Programs Funded by The Gates Foundation

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…the Gates Foundation is set to expand its involvement and spend more money on influencing popular culture through a deal with Viacom, the parent company of MTV and its sister networks VH1, Nickelodeon and BET. It could be called “message placement”: the social or philanthropic corollary to product placement deals in which marketers pay to feature products in shows and movies. Instead of selling Coca-Cola or G.M. cars, they promote education and healthy living.

Recycled Paper is a Good Start, But This is Even Better

White Lines Carbon Neutral Swedish Paper

These days it seems everybody has some sort of recycled/eco friendly paper offering. So what’s the big deal about a Swedish offering making it’s US debut on Earth Day this year?

White Lines factory reuses their carbon emissions in a closed loop, making for zero CO2 emissions, for one. Then they offset what they can’t reuse (transportation, etc) via planting trees in Africa, as coordinated by environmental consultancy U&W (interestingly pronounced “You & We” in Swedish) The wood used for the paper comes from locally sourced, sustainably managed forests, and woodchip waste from sawmills. And every package tells you the precise carbon footprint, the materials traced back to the source.

And then it gets interesting.