I now live in China where I see them recycle everything. Probably more than I want to know! We need to get past “contains xx% recycled content”. In today’s resource strapped world (knowing that the world simply does not have enough resources for every Chinese to have a standard of living that American’s enjoy today) it is common place that materials are recycled. It is time to develop new products that actually reduce waste, or use fewer resources. And, we need to change our habits. All Chinese mothers commonly use the word “Langfei”, which means wasteful. Using everything, and not wasting anything is ingrained into Chinese society as it should be.

Now, my sales pitch… In a few weeks, I will start selling a marker pen revival tool called Markerfix. It greatly extends the life of whiteboard markers (about 2X). Through its use, it can cut marker purchases in half. I hope it can offer a contribution to reducing use of plastics and chemicals on the input side, and their unnecessary disposal on the waste side.