Events Climate Reality Project

Published on September 12th, 2011 | by Priti Ambani

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Al Gore to Reinforce Climate Change Reality in 24 Hours on September 14

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What can happen in a day?

A lot, says Al Gore. Catastraphic storms, forest fires, landslides and more. But what can also happen is a ‘Climate Reality Project‘, (CRP, formerly Alliance for Climate Protection) that can bring the facts about the climate crisis into the mainstream and engage the public in conversation about how to solve it. This project is Al Gore’s latest global campaign to bring the reality of the climate crisis back into focus.


That’s right in 24 hours, the CRP and Al Gore promise to bring climate change back into focus. Its seems like the movement the former Vice-President started with ‘An Inconvenient Truth’ has lost some of its steam with the economic crisis and political turmoil and non-cooperation. The CRP might just provide the clarity and shot in the arm that this movement needs.

What is interesting about this project, as David Roberts from Grist, points out, that in recent times it has been rather un-fashionable to talk about climate change in its absolute. Believers are resorting to “energy challenges” or “green jobs” as means to reach a wider audience. But Al Gore disagrees with this view and believes climate should always be the central notion so all the measures can get some real traction.

WHAT IS 24 HOURS OF REALITY?

24 Presenters. 24 Time Zones. 13 Languages. 1 Message. 24 Hours of Reality is a worldwide event to broadcast the reality of the climate crisis. It will consist of a new multimedia presentation created by Al Gore and delivered once per hour for 24 hours, representing every time zone around the globe. Each hour people living with the reality of climate change will connect the dots between recent extreme weather events — including floods, droughts and storms — and the manmade pollution that is changing our climate. We will offer a round-the-clock, round-the-globe snapshot of the climate crisis in real time. The deniers may have millions of dollars to spend, but we have a powerful advantage. We have reality.

24 Hours of Reality will be broadcast live online from September 14 to 15, over 24 hours, representing 24 time zones and 13 languages. The talks will span the globe from Tonga to Cape Verde, Mexico City to Alaska, Jakarta to London where people living with the impacts of climate change every day will tell their story. Presentations will be shot on location for most talks and will be live-streamed!

HOW CAN YOU PARTICIPATE?

Al Gore invites everyone to participate; spread the word through social networks and take action by commiting to watch or host viewing parties. He says,

“The climate crisis knows no political boundaries. Ferocious storms and deadly heat waves are occurring with alarming frequency all over the world. We are living with the reality of the climate crisis every day. The only question is, how soon can we act?”

That, of course is the million dollar question.



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About the Author

Hi there! I am Priti and I specialize in strategy and communications for impact organizations that aim to create social, environmental and economic wealth for all stakeholders. Working from the ground up, I help these do-gooders craft effective programs for community engagement, outreach and profitability. Follow my work covering do-gooders, cleanweb, start-ups and Web 2.0 businesses on Ecopreneurist and at Crowdsourcing Week. I enjoy traveling with my boys, cooking up a gourmet meal from scratch and entertaining! Join my community for Social Entrepreneurs on G+ Follow me on Twitter, on LinkedIn and Google+



3 Responses to Al Gore to Reinforce Climate Change Reality in 24 Hours on September 14

  1. Pingback: An Inconvenient Day? Al Gore Preps 24-Hour Global Warming Broadcast – Fox News

  2. Pingback: Climate Reality Project: 24 Hours of Reality | Sustainablog

  3. Pingback: Investors Want Legally Enforceable Climate Change Plan

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