AT&T Unveils Eco-Ratings For Mobile Phones

February 23, 2012 by Leave a Comment

Today AT&T unveiled its  new eco-rating system, which will appear on AT&T-branded device packaging later this year, and will offer a simple way customers can see the environmental impact of mobile handsets before they buy them. The system will:

  • Introduce an easy-to-understand process that rates the device’s impact on the environment.
  • Cover attributes such as: environmentally preferable materials, energy efficiency, responsible end-of-life treatment, and environmentally-responsible manufacturing.
  • Educate customers about the complex issues in simplified labels and terms.
  • Encourage meaningful design change from manufacturers and the industry.
  • Evolve as technological innovations, industry norms and sustainability needs change.

This new approach results from their work with BSR, a global business network and consultancy focused on sustainability.




Filed Under: Business, Business Buzz, Corporate Social Responsibility, Operations, Sourcing, Supply chains, sustainability, Technology Tagged With: , ,
About Priti Ambani

Priti Ambani writes about social and environmental enterprises, start-ups and Web 2.0 businesses. She is the Managing Editor of Ecopreneurist.

Specializing in her ability to work with impact organizations from the ground up, Priti has developed successful business and communications strategies for fledgling start-ups, social and environmental enterprises. She also serves as a sustainability consultant at GreenDen Consultancy and advises on corporate social responsibility and the triple bottom line.

Priti is a Professional Engineer and holds a Master’s degree in Biological Resources Engineering from the University of Maryland, College Park.

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