Everyone loves the surprise of a well-executed flash mob, so why not apply that concept to promoting issues and perpetuating more random acts of kindness? Well, that is exactly what the folks at HopeMob are doing. They are using the power of story and online media to generate interest and aid for a number of helpful causes; including, recently – Hurricane Sandy.
Their dual purpose is to: 1)provide people with generous hearts a simple, focused, trustworthy platform to give direct, immediate aid to people with pressing needs and 2) create an honorable place for people with pressing needs to tell their story to a caring audience that wants to help them right away.
The whole idea started with the concept that people do want to do good – on and offline – but the current platforms for causes overwhelm them. Either they feature an enormous cause that seems impossible for one person to fix (27 million slaves in the world) or they feature 10,000 stories at the same time. HopeMob is amazingly simple and focuses on just one significant story at a time.
Savvy donors are increasingly demanding that their donations go directly to causes and people; not large systems or bureaucracies. That’s where HopeMob comes in. HopeMob features unique, individual causes and areas of concern which can be accessed directly and easily. From the nifty infographic which explains their platform to the easy step by step process for submitting a story and raising awareness, HopeMob provides a way of spotlighting individual issues with stories and getting support for those causes easily and directly.
It is exactly what it sounds like – mobs of people bringing hope. Just like Flash Mobs bring spontaneous joy and laughter by dancing, HopeMob brings caring strangers together to create sudden, yet organized relief and hope all over the world! Their vision is to see and need and swarm it – as together we are POWERFUL!
To learn more about HopeMob or to submit a story, go here: http://hopemob.org/