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What Could a Regenerative, Thriving Future Look Like? An Excerpt from Guerrilla Marketing by Shel Horowitz
Guerrilla Marketing, Shel Horowitz’s tenth book, addresses how climate change can be impacted by powerful social change. He asks what kind of world would we live in if the abundance paradigm were integrated into every aspect of society?
One can rarely predict the market. Whoever plays the entrepreneurs’ game is usually running a gamble and it’s at an expensive cost when you consider what’s at stake. Some of the biggest environmental tragedies of the last twenty years involve risky actions of oil companies that have caused irreparable damage to some of the areas […]
While the developed world takes access to clean, safe water for granted, developing countries are not so lucky. According to a January 2015 article on Wired.com, a shocking 2.5 billion people, or 40% of the global population, lack adequate sanitation. Roughly half of all hospital patients in the developing world are suffering from illnesses related […]
Perhaps you have already given up on some, or all, of your New Year’s resolutions. But regardless of what month it is, every day is another opportunity to make better decisions, especially those that result in greener and smarter choices for your health and the environment. Ecopreneurs lead green technology innovation and utilization in the […]
Small businesses and entrepreneurs are often made up of those striking out on their own to take up a new idea, improve on an existing one, or supply a need for a market. How customers pay for products and services is changing rapidly. Nowadays we don’t pay with cash, or even credit cards—we are starting […]
We live in an era where sources of non-renewable energy are fast depleting. However, thanks to the evolving technology, renewable energy sources are being tapped as potent alternatives that will, hopefully, continue to support the demand for energy in the future. Meanwhile, it is up to us to conserve power for our own benefit in […]
Originally published on Gas2. By Christopher Demorro Though automakers has long been protective of its patents, the tide towards open-sourcing many important patents seems to have taken hold in the industry. Following Elon Musk’s announcement that Tesla patents would be free to use by other automakers, Toyota has opened up over 5,600 of its hydrogen […]
A quiet movement by young social entrepreneurs across north and east India finds ways to turn waste from plants and animals into jobs for the ultra poor. Across India, young entrepreneurs are finding ways to innovate the mundane. Using found technology, they cobble simple machinery together to do more than just recycle: They’re expanding local […]
Visionary startups are always talking about breaking the mold, shaking things up, or leaving the world a different place from the way they found it. That kind of passion is perfectly fine, encouraging even, but at some point a business owner needs to know what they are able to do versus what they want to […]
By Amber Archangel What does one do when their career disappears? Maybe you or someone you know has experienced something similar. Returning to school may not be the first thing you think of — however, for me, it seemed like a great place to start. My previous college days took place before personal computers played the […]
In today’s world where everyone seems to be trying to make a buck, it can be hard to see the bigger picture and accomplish something for the greater good. Times are tough in this economy and if you can come out on top for your business and your own personal gain in any way, it […]
by Paul Smith Ever have one of those moments when someone says something that makes everything else stand still? This happened to me recently, in conversation with Brian Jamison, a man with an eclectic history that includes playing a hand in the first Disneyland and Sony Playstation sites, biodiesel production, and now acting as CEO of OpenSourcery, […]
In the maritime industry, we’ve seen a trend towards building ECO-ships (highly energy efficient vessels that are better for the environment). And that’s no surprise, considering that the potential cost savings are massive for shipyard businesses. Thanks to the design optimisation process, ECO-ships have greater hull lines, propulsion systems, sleeker designs, and next gen engines. […]
This is a guest post by Heidi Quigley and it was first published on “Sustainable Ink”. Heidi looks at 5 key sustainability updates for 2013 in her post. E-waste is increasingly becoming an issue in this country, and many households are unsure of how to dispose of old computers, phones and other products. If you are looking for […]
There are lots of ways to make your business more environmentally friendly. Some of these you can implement immediately, easily and cheaply – energy-saving light-bulbs, reducing unnecessary printing, turning appliances off when not in use, and so on.
Others are more complicated and may take a while to take effect and bring rewards, since they involve major investment or policies aimed at changing your employees’ environmentally unfriendly habits. Once you’ve implemented the quick wins, though, it’s worth thinking about these since over the long term they can bring substantial savings.
If you hadn’t noticed, there’s been an explosion in the number of farmers’ markets in the past few years. This has increased access to and demand for locally and regionally sourced food.
When this demand is combined with the excess space left by urban flight in places such as Detroit and Baltimore, it creates the ideal condition for urban farming to take root. But unlike traditional market models where each business competes to bring products to the consumer, many urban farmers recognize that collaborative arrangements can have multiple benefits.
As an employer, you are in a pivotal position to educate your workforce on how to improve their environmental awareness. By introducing a sustainability strategy with a number of environmental policies, you can create a green culture which encourages staff to behave responsibly in their working and social life.
Fortunately sustainability strategies have business benefits too, with efficiency improvements helping to reduce overheads, develop brand reputation and improve profitability.
It’s a common misconception that in order to progress towards a more eco-conscious lifestyle; you have to abandon the various high tech gadgets and tools that make your life easier (and more fun!). This may ring true in certain circumstances, but in the work place it’s not always possible to chuck out that time saving […]
Two of the most important challenges facing households today are how to live more economically and how to be more environmentally friendly.
Baines and Ernst have published a new Infographic called ‘Live more economically and save the planet’ which primarily offers advice on the first of these issues. However, much of the advice given can also be seen to be good for the environment and can indeed contribute to saving the planet.