Business

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5 Ways to NOT Pitch Content

As the Important Media accounts manager, I answer all the inbound emails for our network of sites. I work with companies everyday to help promote their brands, whether it’s a helping out a local solar organization or sharing the cool products from a sustainable kitchenware company. However, I also filter through a gazillion emails from people trying to […]

July 13th

Impact Investing by Larger Organizations: Current Trends

The Social Capital Markets conference in San Francisco featured a number of great panels on impact investing. One in particular that caught my eye was called “Unearthing impact investment: how major institutions are deploying capital for good.” The panel was advertised to cover topics we “don’t normally think of as impact investors” and how they […]

September 27th

What is Jeffrey Hollender up to these days?

Jeffrey Hollender is the author of 7 books, a serial eco-entrepreneur, co-chair of the American Sustainable Business Council, and teaches at NYU. He may be best known for his role in co-founding Seventh Generation, one of the pioneers of greener and healthier household cleaning products. Recently, I had a chance to catch up with Mr. […]

August 15th