Marketing

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Showcase Your Green Business On Ecopreneurist Through Featured Posting

The editorial team at Ecopreneurist is excited to introduce a brand new sponsored feature called “Your Idea: In Focus”. This paid platform will serve as a launching pad for the best ideas in sustainable business and eco-entrepreneurship!

There is a ton of awesomeness going on in the eco-business world, and unfortunately we cannot cover it all. So here is a way you can feature the next big thing on Ecopreneurist. If you have a great story on how your business or product can help the green business mission, here is your chance to reach our readers!

January 5th

Top 10 Green Marketing Campaigns

I was recently asked for a list of top-ten green marketing campaigns so here is mine in chronological order. Some were created for large companies and some for small companies, but they all share in their innovation and how they changed the conversation about how to market green.

October 26th

'Groupon Rewards' Hopes to Increase Repeat Business and Understand ROI

Enough has been written about Groupon and its business ideology, with many denouncing the idea as one that hurts small businesses in the long run. The biggest drawback was the complaint that the program does not bring customers back in most cases, creating an un-sustainable marketing plan. The company is trying to change that and is rolling out a new product called Groupon Rewards that tries to give merchants a way to increase customer loyalty. Merchants can sign up starting today and consumers will start seeing the rewards in October.

September 29th

Ecopreneur Interview Series: BungoBox

Part 17 in a series where Krates Ng (co-founder of Mokugift the ecard service) interviews fellow ecopreneurs.  Today, Krates interviews Tom Cannon, the CEO and co-founder of BungoBox.  BungoBox rents reusable plastic moving bins as an alternative to cardboard boxes. 1. Why did you start your company? We started our company because we realized the need for […]

May 18th

Ecopreneur Interview Series: Sustainable Life Solutions

Part 15 in a series where Krates Ng (co-founder of Mokugift the ecard service) interviews fellow ecopreneurs.  Today, Krates interviews Dianne Martz, co-founder of Sustainable Life Solutions.  Sustainable Life Solutions partners with electricity providers, and also market directly to consumers, to provide smart ideas and products to help people consume less energy and save money doing so. […]

May 9th

Ecopreneur Interview Series: Freally

Part 12 in a series where Krates Ng (co-founder of Mokugift the ecard service) interviews fellow ecopreneurs.  Today, Krates interviews Eric Bae, founder of Freally.  Freally is an online recycling and exchange website that helps its users to give away and receive free things. 1) Why did you start your company? There were a few motivations […]

April 25th