Business

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Leafy Green Machines Grow Organic Vegetables Locally

Freight Farms, a Boston based start-up, it taking refrigerated shipping containers and re-purposing them into Leafy Green Machines — hyper local hydroponic farms that grow organic vegetables and can be located anywhere. The 320 square foot units can grow as much produce as two acres of farmland while using less water per day than the average American […]

February 14th

5 Awesome Tips for Inbound Marketing for Digital Marketing 101

Our media company offers a range of news and lifestyle sites that inform and educate readers, but we’re also in the business of promoting cool brands with our inbound marketing services. This digital marketing technique can help even small businesses become more successful online, and it’s a key topic in the conversation about boosting SEO and […]

January 29th

How to Green a Coffee Shop: Top 5 Strategies

Throughout history, coffee shops have been where citizens gather to change their society. In the 1700s, coffee shops were where the fires of the American Revolution were fueled. In the 1800s, coffee shops were where laborers debated their rights during the Industrial Revolution. Today, as we too fight for our right to a sustainable society, […]

January 29th

Suga Yoga Mats are Made from Recycled Wetsuit Materials

As a long-time surfer and yogi, I’ve long known that surfing and yoga have a great synergy: both offer great benefits for the body and mind, and the activities themselves complement each other. Yoga helps balance out the hard work of the muscles, while surfing makes the body stronger and more balanced. And now Suga yoga […]

January 11th

Own Less, Do More with this Sustainable Business

We’re big fans of conscious consumerism here on Important Media, and we love learning about brands that are doing sustainable business right. We met the fine folks from Nomadix at Wanderlust Squaw Valley (CA), and were instantly intrigued by their awesome products and #ownlessdomore attitude. Doing more with less stuff is the ethos behind Nomadix, offering a line of versatile towels […]

December 2nd

ETHO Launches a Fossil-free Exchange-Traded Fund (ETF)

Yesterday Etho Capital, in partnership with Factor Advisors, a subsidiary of ETF Managers Group, successfully launched the world’s first diversified, socially responsible and fossil-free exchange-traded fund (ETF) on the New York Stock Exchange. The ETHO ETF is based on the Etho Climate Leadership Index (ECLI), an index of 400 companies announced in October that is completely […]

November 20th

Sustainable Investment is Better for the Planet– and Your Portfolio!

As it becomes increasingly clear that traditional investments and holdings in fossil fuel companies are going nowhere fast, smart investors and companies are divesting from fossil fuels and putting their money into more sustainable investments. In a recent post on Grist, author Ben Adler explains that while divestment is often thought of in feel-good, sustainability […]

October 29th

5 Questions To Ask Before Buying a Home Based Franchise

If you’re ready to jump into the franchise world, congratulations! Starting a franchise is a great way to begin or continue your entrepreneurial career– and with so many franchise options available to you, there has never been a better time. Unless you have already decided to buy into a store-front franchise, like a food chain […]

October 20th

Ecopreneurship Profile: The PlanToys Story of Sustainable, Healthy Toys and a Triple Bottom Line Company

Occasionally we profile companies we love here on Ecopreneurist. Recently, I had the pleasure to interview Kosin Virapornsawan, current business development director of PlanToys, a sustainable toy manufacturer. Sustainable Way, Sustainable Play: PlanToys Company Profile and History “When they started the company (Plant Group),” said Virapornsawan, “the first investors had an architecture background. After they […]

September 18th

Urban Metabolism and Re-Nuble

In the three years since I founded my own company, I have learned that linkages are borne out of the unlikeliest of places. Five years ago, I was sitting with my colleague, Ranjith Annepu, discussing an idea Karl Marx first introduced – urban metabolism. Urban metabolism studies cities as if they were organisms, which exchange […]

August 31st

Clean Tech Internet of Things Startup Aims to Ease Drought Conditions

NASA stated that 2014 was the “Earth’s warmest in 134 years of records”, and 2015 is set to be even hotter as the Earth’s average surface temperature continues to rise. Water conservation efforts are popping up all around California, as the state grapples with the effects of climate change. As the state’s snowpack has diminished […]

July 23rd

How to Adopt Carbon Neutral Practices for Your Small Business

Many businesses go the extra mile of trying to measure and offset their carbon footprint for all the benefits it brings–customer loyalty, employee engagement, brand reputation, free PR, word-of-mouth buzz, and the like. Given the widespread adoption of some, if not all, good sustainability initiatives, it’s clear to see that businesses are seeing the benefits outweigh […]

July 14th

Which Sustainable Companies Are the Best for the World?

Originally published on Green Living Ideas. By Andrea Bertoli Who are the companies that are changing their business model for a better world? Sometimes it’s the smaller companies you’ve never heard of that slowly shift the paradigm of business as usual, while other times it’s large multinational corporations changing how business is done at the […]

April 21st

10 Key Qualities That Make an Effective Business Leader

Cinema, Computers, Communication and Creative Arts – Steve Jobs played a massive role in changing how the world looks at these domains. Indra Nooyi, the CEO of Pepsico made it to the Forbes list of ‘The World’s 100 Most Powerful Women’. In spite of all the criticism, Larry Page has been successfully running the most […]

April 1st

10 Ways Ecopreneurs Are Going Green in 2015

Perhaps you have already given up on some, or all, of your New Year’s resolutions. But regardless of what month it is, every day is another opportunity to make better decisions, especially those that result in greener and smarter choices for your health and the environment. Ecopreneurs lead green technology innovation and utilization in the […]

March 18th