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Sales & Marketing
Online sales are a big part of the new sharing economy. Whether you are a seller or a buyer, doing business online can cut down on the number of miles you need to drive. That cuts down on auto emissions and helps give the earth a breather.
We’re big fans of conscious consumerism here on Important Media, and we love learning about brands that are doing sustainable business right. We met the fine folks from Nomadix at Wanderlust Squaw Valley (CA), and were instantly intrigued by their awesome products and #ownlessdomore attitude. Doing more with less stuff is the ethos behind Nomadix, offering a line of versatile towels […]
Small businesses and entrepreneurs are often made up of those striking out on their own to take up a new idea, improve on an existing one, or supply a need for a market. How customers pay for products and services is changing rapidly. Nowadays we don’t pay with cash, or even credit cards—we are starting […]
Originally published on Cleantechnica. By George Gray Let’s be honest. Some clean technologies just stink. A lot of the time, though, it’s not that the technology has a funky smell but the business has the wrong direction. These misguided projects show some tell-tale warnings that a keen eye can spot. These signs aren’t always as […]
In some businesses, as much as 40% of the sales come from the holiday season, so it can really pay to maximize those holiday sales. And while most businesses are at least aware enough about such holiday sales trends as Black Friday and Cyber Monday to be able to participate with their own online and […]