Social Media

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Eco-Friendly Business Promotion Techniques

Taking steps to become eco-friendly can serve as a promotional bragging right, elevating the status of your business in the eyes of the consumer public. In short, it’s a win-win on the promo front. So if you’re looking for a few good ways to greenify when it comes to touting your business and your brand, […]

September 5th

Listen: ‘It’s All Good’ Features Ennovent

Debbie Hyde, from the UK tells us that she loves the site and routinely features our stories on an internet radio show she hosts on – Brooklands Radio. Talking with Debbie, we hatched out a small plan for her to have a special Ecopreneurist feature on her show every week! We are super stoked!

April 12th

Härnu: A Social Network Beyond Your Comfort Zone

Härnu is a new social networking platform that encourages people to connect with people around the world to discuss global issues, foreign news or just about anything – in their own languages. Härnu, which is Swedish for “here” and “now,” hopes to inspire people around the world to have direct conversations, form friendships, and talk about issues and news in their areas.

January 15th

Why EcoMarketers Need Pinterest

By now, Pinterest is a household name. Everyone is on it, pinning their hearts out. Although the grow rate for 2013 isn’t predicted to be as dramatic as it was in 2012, it’s safe to say, Pinterest will be with us for a while. Whether you’re pinning tonight’s dinner recipe or checking out some gift ideas, did you know you’re helping to make Pinterest a valuable marketing tool? Now, Pinterest is driving more traffic than Yahoo! search. If you haven’t hopped on this valuable wagon yet, I suggest you do that now.

December 12th

iPhone App JouleBug Encourages Sustainable Behavior And Saves You Money

JouleBug is a new free iPhone app that helps you cut out energy waste and save more than $200 a year. JouleBug was designed to encourage sustainable living through gaming and social interaction making it fun and simple! It combines the best parts of mobile gaming, social media, and educational tools and “rolls them all into a giant burrito of wonderment and awesome that’s free to download from the App Store.”

October 9th

A Healthier Social Network: Can Facebook Save Lives?

We are all aware now that social networking is here to stay and that the positive implications for social good are just now being tapped into. One project which has managed to tap into the social good in terms of healthcare is Socialblood- a social network which connects blood donors and recipients of the same blood type through Facebook.

August 6th

Virtual Reality: Good for the Environment

Many technologies have grown rapidly in the last few years, and some of them are poised to change the way that we interact with each other over the next decade. One technology in particular, virtual reality, has the potential to change life as we know it and could even improve the condition of the environment. Once virtual reality has caught on, it can have a substantial impact cutting down on overall emissions by reducing our dependence on wasteful practices and interactions. Here are a few areas in which virtual reality could change the way that we interact with one another:

June 11th

How to Jumpstart Your Business in A Sustainable Economy? Free Virtual Event

Are you an entrepreneur who believes you can make a positive impact in the world without going broke? Are you a conscious business owner who finds attracting more clients or sell more products an ongoing struggle? Have you always longed to create a purpose driven business, but you are not quite sure how to do it, or don’t know what you want to sell?

Whether you are an aspiring social entrepreneur or already have a conscious, socially responsible business you want to take to the next level, you will get valuable information just by attending this FREE virtual event series- The Green Business Entrepreneurs Success Summit

April 3rd

Facebook Goes Green

Corporations often times leave us all thinking that they are the titans that will rule our world if we are not careful. In the case of Facebook, it has not been much of a target except for fears about its use of subscriber data. In a recent move the company announced that, inspired by the open source software model, they would initiate the Open Compute Project. After investing millions building a new data center in Prineville, Oregon the company announced all of the design specs for the data center. All of the specs were made public so others could easily emulate the data center, and it looks like Facebook is going green.

February 23rd

Recyclebank Increases User Engagement Through Gaming Tools

Recyclebank®, the company that rewards people for taking everyday green actions with discounts and deals from local and national businesses, has selected Badgeville’s Behavior Platform and Social Fabric to add sophisticated gamification techniques and online social experiences to enhance the online experience for its members, while increasing user engagement.

A pioneer in combining gaming mechanics with environmental good, Recyclebank has been recognized for using gamification to initiate changes in consumer behavior to help create a more sustainable future.

February 15th

Love Tech and the Planet? Hit the Cleanweb Hackathon in NYC

The Cleanweb Hackathon’s 2nd edition is coming to NYC. The hackathon serves to demonstrate the impact of applying information technology to resource constraints.

“CleanWeb” is a category of clean technology that leverages the capability of the internet, social media, and mobile technologies to address resource constraints. The goal is to organize a competition to build apps and hacks exploiting new sustainable business models while leveraging the mobile and social web. The hackathon is an interesting concept that builds on creative thinking and information technology. The inaugural event in San Francisco drew over 100 participants and resulted in 14 cleanweb applications. And now the competition is coming to NYC!

January 17th

Link Your Utility Bill On Facebook and Compete With Friends On Energy Efficient Behavior

OPower teams up with Facebook and NRDC to roll out a new app that lets you add your utility bills to Facebook to see if you can use less than your friend network. Think of it as “Farmville” for utility bill savings.
OPower is a new customer engagement platform for the utility industry. It reinvents the way utilities interact with customers—from the quality of the information provided to the way it’s presented and delivered. It helps people use energy more efficiently and ultimately save money on their energy bills. And it vastly improves the overall customer experience by making energy use personally relevant.

December 18th