Cleantech businesses may offer innovative sustainable energy products and services but also fail to reach their target audiences with their marketing. Cleantech marketing needs to embrace digital media wisely.
Browsing the "cleantech" Tag
Originally published on Cleantechnica. By George Gray Let’s be honest. Some clean technologies just stink. A lot of the time, though, it’s not that the technology has a funky smell but the business has the wrong direction. These misguided projects show some tell-tale warnings that a keen eye can spot. These signs aren’t always as […]
The recent CBS 60 Minutes documentary, The Cleantech Crash, was an apocryphal tale of wasted government funding and failed companies, and left one feeling sorry for a much maligned Vinod Khosla, deemed to be a prime architect behind the ‘failed cleantech revolution’. Khosla has rallied with a strong and stirring rebuttal in open letter to CBS. Cleantech, (if narrowly […]
Future360.tv attended the Cleantech Forum in San Francisco to find out what’s next for clean technology.
Currently 80% of the energy we produce comes from carbon emitting sources. Woolard spoke of the need to reverse that equation so that 80% will come from zero carbon emitting sources by 2040. What will it take?
Cleantech evangelist gives Future360 exclusive insight into the top 5 cleantech keys to success. These include efficiency, ease of installation, price point, payback and the game changing nature of a technology.
Future360 spoke with Bill Weihl, Sustainabilty Guru at Facebook. Facebook partnered with the Cleantech Group for the “Cleantech Goes Social” Competition. Weihl spoke of Facebook’s role as a platform for people to solve sustainability problems.
In part three of Operation Cleantech, Future360 asks everyday Americans how it feels like to lose. While trying not to get punched in the face in the process. America has always been a world leader. We put man on the moon. We invented flight, light and the iPad. But when it comes to cleantech, we’re trailing behind the rest of the world.
Upon arriving in Hawaii for the inaugural Lightning Excelerator, one path of PICHTR’s dual-pathway Energy Excelerator, eight innovative clean energy companies enjoyed the warm weather and whale-watching season during a full and fast-paced week of cranking on their businesses.
Future360 is back on the streets of LA. This time we’re on a quest to find out whether people know about the benefits clean technology can bring. Things like clean water, an end to the crazy weather that’s destroying our planet, and a lessened reliance on the fossil fuels that are driving us into oblivion. […]
After some extensive polling, Future360 discovered that cleantech isn’t exactly well known. In fact, most people have no idea what it is. So they launched Operation Cleantech to let everyone in on the best kept secret in the world.
Cleantech and cleanweb applications are going to power our energy future. Not only do these present viable solutions for cleaner, more sustainable energy but they also provide the medium for innovative entrepreneurs and businesses to thrive. Do you have the tools, information and the resources to capitalize on this opportunity?
Ecopreneurist is proud to bring to you a new feature “Future360 Friday” through collaboration with Future 360, a leading video platform that champions innovation in cleantech.
The Roma Cleanweb Hackathon was recently held the weekend of Friday, November 30th through Sunday, December 2nd 2012. Hosted by the Roma Tre University, the participating teams of developers, designers, and volunteer professionals were invited to create and present web/mobile applications which generate a positive impact in the areas of energy, water, waste management, and transport. Roma […]
GreenStart is a force to be reckoned with – a digital technology force for good, that is. Good which disrupts, democratizes and improves nearly every aspect of life on earth. With a focus on energy and transforming the way humans generate, transport, consume, and buy energy is the challenge GreenStart has chosen to tackle.
Mexico’s Ecology and Sustainable Development Commission (CEDES) has established an agreement with Korean conglomerate LG Corp to install a 100 MW solar park in the state of Sonora.
Last month, Cleantech Challenge Mexico honored the competition’s eight finalists during its award ceremony held in Mexico City. The winner of the completion took away MX$250,000 in cash, while the eight finalists were eligible for up to US$30 million in venture capital investments.
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