Browsing the "consumers" Tag

Empowered Consumers Can Change The World – But Will They?

July 24th, 2012 | by Guest Contributor

Living Our Values: More Expensive? Sometimes. Inconvenient? Maybe. Worth it? The jury is still out. As a staunch believer in corporate responsibility and transparency, I recognize that there is a risk as well as a reward associated with transparency because it makes you vulnerable by exposing things that might cause stakeholder (customers, employees, owners/investors, suppliers, communities, government regulators and legislators and even competitors) backlash. At the same time, of course, the opportunity in being open is that it allows those stakeholders who share your values to offer their support



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