Browsing the "printing" Tag

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How to be a Truly Sustainable Business

In these turbulent economic times, there’s two major approaches that can happen: tighten everything down and hope you survive, or create new opportunities, within your business or in a whole new one.

For those that choose the second option, there are several interesting paths to follow, and many places to find ideas to inspire which one you choose. Springwise is my favorite, with thousands of trend spotters around the world, writing brief, engaging pieces on companies expanding what’s possible. For quick scanning, they’re categorized by type, as in Eco & Sustainability, Style & Design, Non-profit & Social Cause, and Life Hacks.

This piece on Scout Books, sustainably made custom designed journals created for what Springwise calls “minipreneurs” is one example. Though this article was focused on how Pinball Publishing enables ecologically minded artists and innovative swag seekers to create high quality journals to their specifications in a relatively small run, suitable for selling on Etsy stores and the like, it was when I looked further at Pinball itself that I saw a dynamic business model well suited for these times.

March 12th

Video: Green Flash Drive Folders

This is a guest post by John Simonetta, owner of Proforma Simonetta Freelance, an eco-friendly promotional items consultancy (see proformagreen.com). John’s blogs are designed to keep us up to date on the “greening” of his industry. Independent Printing was displaying eco-friendly flash drive folders at the Proforma convention in Dallas last week. As we have […]

February 10th

GreenWare Cups

This is a guest post by John Simonetta, owner of ProformaGreen, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry. GreenWare cups resemble clear plastic cups but are made from a resin derived from corn called Natureworks® PLA (polylactic acid) resin. If you […]

July 21st

Greening Business

This is a guest post by John Simonetta, owner of ProformaGreen, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry. The world often perceives marketing as a wasteful practice. However, it is still essential in every business. The good news is that companies […]

July 18th

Paper and Books: Tips from Xerox

Most of my discussion last week with Patty Calkins, VP of Environment, Health, and Safety at Xerox, focused on her company’s efforts in the realm of sustainable business… so, not necessarily “ecopreneurial” material. As “document management” is a concern for any business owner, small or large, I made sure to address entrepreneurial issues with her. […]