Transparency , product stewardship or life cycle management are some of the key hallmarks of any business, especially eco-centric businesses. Ben Grossman, through his guest lecture at Tufts University wants to bring home the point that a business can improve its branding and green marketing by concentrating on the basics. I had the privilege of guest […]
Browsing the "product stewardship" Tag
Best Buy Co., Inc. announced the release of its fiscal 2011 sustainability report, last week, Our World, Connected, an interactive, online experience at sustainability.bby.com. Best Buy’s report is comprehensive and involves all of the company’s impact sectors; hallmark of a holistic sustainability agenda.
Moreover, they are hosting a web-chat to gather stakeholder feedback! Best Buy will host a live Web chat July 21, 2011, at 11:30 a.m. CT, at www.bby.com to discuss highlights from Our World, Connected and how the company sustainability priorities support the growth of the business. Join the discussion.